MKT00150 - Global MarketingInformation for students studying in 2013

Please contact the Southern Cross Business School to confirm details prior to acting on this information.

Unit Description

Exposes students to the potential, practice and pitfalls inherent in marketing overseas. Discusses the international marketing environment, identification of export markets and product planning, pricing, promotion and distribution for foreign markets.

Availability

Distance Education Session 1
Distance Education (Online) Unavailable
Lismore Session 1
Coffs Harbour Unavailable
Gold Coast
Southern Cross Drive, Bilinga
Session 1
Tweed Heads - SCU Lakeside
Caloola Drive, Tweed Heads
Unavailable
Tweed Heads - SCU Riverside
Brett Street, Tweed Heads
Unavailable
Note: the availability of this unit (displayed above) is provided as a guide only and may not represent the most current information available. Please refer to the official Schedule of Units and/or contact the relevant School before acting on this information.
Unit Type Undergraduate
School Southern Cross Business School

Fee Information: Commencing 2013 - UNDERGRADUATE Commonwealth Supported only.

Student Contribution Band

Band 3

Credit Points per unit

12

Pre-requisites

MKT00075 - Marketing Principles AND 132 credit points (any 11 units).

Anti-requisites

MKT00107 Export Marketing

Part of Course

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