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Students in the Bachelor of Media have the opportunity to develop the essential critical and practical skills required for work in a variety of media industries such as film, television, newspapers, radio, advertising, public relations and graphic design, or to work as journalists, freelance producers, creators or media consultants.
Through industry placement and project units, students also develop skills in networking, collaboration and project management.
This degree has strong links to the vibrant and energetic creative industries of northern NSW and beyond. Graduates are critical and creative thinkers, technologically adaptable, entrepreneurial and imaginative and ready for work in the digital media industry.
Graduates typically work in online, print and broadcast journalism, film and television production, radio, advertising, multimedia and/or online production, as graphic designers, as publicists, in marketing communications, and in public relations.
Students have had their work published in a variety of regional, national and international publications and our graduates have worked with numerous media organisations including APN News and Media, ABC Radio and TV, SBS TV and News Limited.
The degree includes a compulsory professional placement unit at the closing stages of the course. This unit enables students to undertake practical workplace experience within media organisations. Work experience is encouraged and students work on a variety of local and/or national industry projects and events.
Screen enables students to creatively, critically and technically immerse themselves in the screen culture of the 21st century, across digital video, animation, online media and film studies. Students can choose from a range of units that focus on screenwriting, video production, film theory and analysis, gaining valuable industry experience and essential skills in emerging media forms.
Journalism prepares students for a range of professional writing careers. Emphasis is given to quality content and analysis, situating journalism within a political and global framework, while also equipping students with basic technical and software skills that enable them to be new media practitioners in a rapidly evolving industry. The Journalism major also allows students to work in online and real-world environments and prepare broadcast quality materials.
Media Design equips students with key skills in graphic and multimedia design. It combines contemporary media theory with practical study that prepares students to address design issues from creative, commercial, technical and conceptual perspectives. Students work on real-world projects, both individually and collaboratively, applying design thinking and visual communication principles to find innovative design solutions. This major enables students to become competent practitioners in an ever-changing media environment.
Media and Society considers how and why we communicate with one another, and provides students with the knowledge and skills to become media practitioners who are sound critical thinkers and collaborators in the era of media convergence. The central concern of this major is the critical analysis of media’s influence on society and the individual. A wide variety of existing and emerging media forms are examined as elements of cultural and social processes, and students become familiar with the roles that television, cinema, journalism, advertising, radio, online and cross-media forms play in shaping and reflecting contemporary life.
Additional majors — are available for this course from across the University including the University-wide majors. Please refer to the Award rules below for more details.
To qualify for the Bachelor of Media a total of 288 credit points (usually 24 units) must be completed.
Please note that some majors and units may not be available at each location. Unit availabilities are published for each study period and vary from year to year. Please contact the School for further information.
For course rules and a full list of units, please refer to the Specific Award Rules below.
| Locations | Please note: Some units require compulsory attendance at workshops or residential sessions. This applies to on-campus and distance education students. For more details, please contact the School. | |
| Distance Education | Session 1 Session 2 |
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| Lismore | Session 1 Session 2 |
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| Coffs Harbour | Unavailable | |
| Gold Coast Southern Cross Drive, Bilinga |
Unavailable | |
| Course Duration | 3 years full-time; 6 years part-time May be completed in a shorter duration subject to unit availabilities. |
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| Fees and Charges | • Domestic fees • International fees • Additional fee information |
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| School | School of Arts and Social Sciences | |
| Admission, Enrolment and General Enquiries | scu.edu.au/enquiries | |
| Further Information | Domestic applicants: Ph: 1800 626 481 International applicants: Ph: +61 2 6620 3876; E: intoff@scu.edu.au |
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| Total Units: | Award Abbreviation: | 2013 ATAR equivalent/OP: |
| 24 | BMedia | 68/15 |
| UAC Course Code | QTAC Course Code | CRICOS Course Code |
| Lismore: 333103 | Lismore: 053041 | Lismore NSW: 048910K |
Teaching methods include lectures, tutorials, seminars, field trips and online forums, plus individual access to facilities for special projects and one-on-one research supervision. All units in the Bachelor of Media have online components/assessments and/or discussion forums and utilise audiovisual and online materials such as DVDs, streaming audio and video, and social media technologies. Lectures are sometimes delivered using the software Blackboard Collaborate or as podcasts or vodcasts. There is also the opportunity for students to access a variety of digital equipment including computers, cameras and microphones, mixers and editing software. Some units require compulsory attendance at workshops or residential sessions.
MySCU is a student’s point of entry to a range of online services and resources that support study and student life. The portal includes unit learning sites and information sites where students can access resources, communication tools and useful links that are integral to their studies.
The web-based program Blackboard Collaborate delivers advanced on-line learning environments for students and lecturers to communicate and collaborate through virtual meeting spaces and classrooms. They can share files, presentations, and applications. If the session is recorded, students can view it afterwards.
Learning materials include the provision of unit information guides, study guides and books of readings. Students may need to purchase or access prescribed text books.
The SCU library provides a wide range of services including librarian assistance, print and electronic resources, a document delivery service, catalogues, databases, ebooks, ereadings, and full-text journal literature.
The Academic Skills Development team supports student learning by offering online and on-campus academic skills workshops, email, phone, and one-on-one support.
Where required, technical and digital resources for the purposes of film, television, radio and online production are provided.
Assessment tasks generally include essays, research projects, concept notes, media monitoring, production assignments, reflective logbooks, group work, tutorial presentations and creative projects such as screenplays, short films and animations, radio items, podcasts, vodcasts, still images, advertisements and movie posters.
Southern Cross University provides students with modern well equipped teaching spaces such as lecture theatres, classrooms, and studios or laboratories tailored to meet the needs of specific study disciplines. Contemporary audiovisual equipment is standard in most teaching venues, and students have access to computer labs for individual study purposes.
The Bachelor of Media students have access to dedicated production facilities at the Lismore campus including a multi-camera television studio, digital editing suites, radio broadcast and editing studios, and a 20 work-station multimedia computer laboratory.
Session 2 Applications
It is not too late to apply to study on campus or by distance education in Session 2. Applications for all undergraduate study for Session 2 are closed via UAC and QTAC, but applications can be made direct to the University using the Apply Online for Session 2 button. Session 2 applications close on June 21.
Pre-requisite Year 12 subjects
There are no pre-requisite subjects required for this course.
On-campus Undergraduate applications
To apply to study an undergraduate degree at a SCU campus, apply online through the NSW Universities Admissions Centre (UAC) or Queensland Tertiary Admissions Centre (QTAC). For more information please visit either the UAC or QTAC websites: www.uac.edu.au or www.qtac.edu.au. A late fee applies for UAC and QTAC applications received after the 30th of September.
Direct Applications
The following applications to study can be made online, directly to SCU:
Online applications for the Bachelor of Media involve four key steps:
Once registered you can exit and return to your application at any time.
International Applicants
Please refer to the International Office website.
At Southern Cross University, your previous study or work experience may help you cut time off your degree.
We recommend that you apply for advance standing at the same time as you apply for admission into this course, because the amount and type of credit awarded will determine your study plan.
For more details and how to apply please visit the Advanced Standing website.
Bachelor of Media with Honours
Bachelor of Arts
Associate Degree of Creative Writing
Bachelor of Visual Arts
Important - Please contact the University for confirmation of the course structure prior to acting on this information. The University accepts no liability for any loss suffered by reason of reliance on this information.
See the University’s Rules Relating to Awards, in conjunction with the Specific Award Rules listed below.
4.1 Requirements for an Award~ Optional unit
* Where a student opts to take both Screen and Journalism majors, an alternative unit will be required to substitute for Arts Industry Studies in the second major. This unit will be chosen by the candidate from units within the second major. This substitution will not need Head of School approval.