Availabilities:
Not currently available in 2020
Unit description
This unit covers the fundamentals of starting a business from scratch, building and sustaining that business, and continually renewing and refreshing the business.
Unit content
- Business start-up: A strategic focus
1a: Clear objectives and strategic plan (product/service). Preliminary Business Case
1b: Financing the business (loans, guarantees and stakeholder involvement)
- Customer-focusing the business: A marketing focus
2a: Understanding customer needs
2b: Importance of customer feedback
- Get the right people: A people focus
3a: Hiring, retaining and leading
3b: Skilling, supporting (development of individuals and teams) and building a culture
- Manage your money: A financial focus
4a: Systems, controls and accountability (Developing a Balance Sheet)
4b: Sharing rewards (salaries, bonuses, etc.) and motivation
- Sustaining the business: A responsible business focus
5a: Profitability
5b: Corporate Social Responsibility and Responsible Business
- Making it all happen: A technology focus
6a: Communication, data and information systems: Internal technology
6b: Communication, data and information systems: External
Learning outcomes
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
Learning outcomes and graduate attributes
| On completion of this unit, students should be able to: | GA1 | GA2 | GA3 | GA4 | GA5 | GA6 | GA7 | |
|---|---|---|---|---|---|---|---|---|
| 1 | Demonstrate a critical understanding of building business case and strategic plan for a new business | Creativity | Knowledge of a discipline | |||||
| 2 | Demonstrate an ability to develop financial models and balance sheets | Creativity | Knowledge of a discipline | |||||
| 3 | Understanding the role of communication, data and information systems in starting a business | Communication and social skills | ||||||
Teaching and assessment
Fee information
Domestic
Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Commencing 2020 Commonwealth Supported only. Student contribution band: 3
Fee paying courses
For POSTGRADUATE or UNDERGRADUATE full fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees
International
Please check the international course and fee list to determine the relevant fees.