Not currently available in 2020
This unit covers the fundamentals of starting a business from scratch, building and sustaining that business, and continually renewing and refreshing the business.
- Business start-up: A strategic focus
1a: Clear objectives and strategic plan (product/service). Preliminary Business Case
1b: Financing the business (loans, guarantees and stakeholder involvement)
- Customer-focusing the business: A marketing focus
2a: Understanding customer needs
2b: Importance of customer feedback
- Get the right people: A people focus
3a: Hiring, retaining and leading
3b: Skilling, supporting (development of individuals and teams) and building a culture
- Manage your money: A financial focus
4a: Systems, controls and accountability (Developing a Balance Sheet)
4b: Sharing rewards (salaries, bonuses, etc.) and motivation
- Sustaining the business: A responsible business focus
5b: Corporate Social Responsibility and Responsible Business
- Making it all happen: A technology focus
6a: Communication, data and information systems: Internal technology
6b: Communication, data and information systems: External
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
Learning outcomes and graduate attributes
|On completion of this unit, students should be able to:||GA1||GA2||GA3||GA4||GA5||GA6||GA7|
|1||Demonstrate a critical understanding of building business case and strategic plan for a new business||Creativity||Knowledge of a discipline|
|2||Demonstrate an ability to develop financial models and balance sheets||Creativity||Knowledge of a discipline|
|3||Understanding the role of communication, data and information systems in starting a business||Communication and social skills|
Teaching and assessment
Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Commencing 2020 Commonwealth Supported only. Student contribution band: 3
Please check the international course and fee list to determine the relevant fees.