Availabilities:
2021 unit offering information will be available in September 2020
Unit description
Activation is where you will learn how to bring your product idea to life. Over 12 weeks you will be introduced to concepts and tactics to translate your vision into a minimum viable product that you can share with the world. From articulating a business model to identifying network effects and developing a mindset of rapid learning, this unit will expose you to how world-class entrepreneurs take their ideas to build great companies.
Unit content
Topics:
- Case Study - Review examples
- Customer Personas
- Value Proposition
- Building Business Models
- Minimum Viable Product
- Business Model Analysis
- Costs and Budgeting
- Value Capture
- Social Enterprise
- Triple Bottom Line
- Preparing a presentation
- Pitching
Learning outcomes
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
On completion of this unit, students should be able to: | GA1 | GA2 | GA3 | GA4 | GA5 | GA6 | GA7 | |
---|---|---|---|---|---|---|---|---|
1 | Analyse skill sets and capabilities to build a minimum viable product. | Knowledge of a discipline | ||||||
2 | Design your customer persona/s and business model. | Ethical practice | Knowledge of a discipline | |||||
3 | Create a narrative via the business model elements to communicate your idea. | Communication and social skills |
On completion of this unit, students should be able to:
- Analyse skill sets and capabilities to build a minimum viable product.
- GA4: Knowledge of a discipline
- Design your customer persona/s and business model.
- GA3: Ethical practice
- GA4: Knowledge of a discipline
- Create a narrative via the business model elements to communicate your idea.
- GA6: Communication and social skills
Teaching and assessment
Fee information
Domestic
Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Fee paying courses
For postgraduate or undergraduate full fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees
International
Please check the international course and fee list to determine the relevant fees.