Unit of Study BUSN2005 Airline Operations (2024)

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Unit Snapshot

Unit type

UG Coursework Unit
Credit points

12
Faculty & College

Faculty of Business, Law and Arts
Placement

No

Unit description

Explores the business models of corporate airline management, covering airline organisational practice, operational management, and objective setting. Students will develop their knowledge of airline business planning, schedule planning, fleet planning, financial management, global partnerships and key outsourcing relationships.

Unit content

Module 1: Airline Business Models

Module 2: Network, Scheduling and Disruption Management

Module 3: The Airport-Airline Interface

Module 4: Marketing and Pricing for the Air Passenger Market

Module 5: Airline Partnerships and Outsourcing

Module 6: Challenges for Airlines

Availabilities

Location	Domestic	International
Gold Coast	Term2	Term2
Online	Term2	Term2

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:

Describe the characteristics of commercial and operational activities undertaken by airlines

Determine the key functional areas that underpin routine and irregular airline operations

Determine the key functional areas that underpin airline operations and activities

Demonstrate professional, effective and persuasive communication through written reports and oral presentations relating to the planning, management and development of airlines

Teaching and assessment

Teaching method

Workshop 1 hour (Weekly)

Tutorial 2 hours (Weekly)

Assessment
Case study	30%
Presentation	20%
Project proposal	50%

Teaching method

Workshop 1 hour (Weekly)

Tutorial 2 hours (Weekly)

Assessment
Case study	30%
Presentation	20%
Project proposal	50%

Prescribed learning resources

Prescribed Texts

Budd, L & Ison, S (eds.), 2020, Air Transport Management: An International Perspective, 2nd edn, Routledge, London and New York. ISBN: 9780367280574.

Prescribed Resources/Equipment

No prescribed resources/equipment.

Prescribed Learning Resources may change in future Teaching Periods.

Fee information

Domestic

Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.

Fee paying courses
For postgraduate or undergraduate full-fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees.

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