Unit description

Introduces students to the use of creativity in a range of artistic disciplines and professional settings. It investigates the relation between artistic innovation and the cultural industries of the past and present, with an emphasis on issues such as collaboration, interdisciplinarity, economic sustainability and identity. Creativity is examined as an important yet enigmatic skill set that can serve to reinvigorate communities and forge new professional opportunities.

Unit content

Introduction: Creativity in a Contemporary Context

Creativity before Capitalism

Creativity and Commerce: Tensions in Modernism

Creativity and Communist Production

Creativity, Collaboration and New Technologies

Creativity and the Culture Industry

Creativity and National Identity

Creativity and Economic Policy

Creative Industries Pedagogy

Creativity and the Artist-as-Producer

What is a Portfolio Career?

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

Learning outcomes and graduate attributes

Prescribed texts

Session 2

  • No prescribed texts.
Prescribed texts may change in future study periods.

Teaching and assessment


Teaching method
Lecture on-site 1 hour (12 weeks)
Workshop on-site 2 hours (12 weeks)
Case study50%


Teaching method
Structured online learning 1 hour (12 weeks)
Tutorial online 2 hours (12 weeks)
Case study50%

Intensive offerings may or may not be scheduled in every session. Please refer to the timetable for further details.

Southern Cross University employs different teaching methods within units to provide students with the flexibility to choose the mode of learning that best suits them. SCU academics strive to use the latest approaches and, as a result, the learning modes and materials may change. The most current information regarding a unit will be provided to enrolled students at the beginning of the study session.

Fee information


Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Commencing 2014 Commonwealth Supported only. Student contribution band: 1

Fee paying courses
For POSTGRADUATE or UNDERGRADUATE full fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees


Please check the international course and fee list to determine the relevant fees.