Unit description
Develops knowledge of project development, career building, and small business management practices and entrepreneurship pertinent to artists, music professionals, writers and media practitioners working within the creative industries.
Unit content
Module 1
Creative industries context
Topic 1: Introduction to arts industry studies
Topic 2: Professional practice in the creative industries
Module 2
Legal frameworks
Topic 3: Copyright and Intellectual property
Topic 4: Ideas into products (commercialising copyright)
Topic 5: Business structures
Module 3
Business Planning, Marketing and Finance
Topic 6: Business Planning
Topic 7: Marketing Planning
Topic 8: Guest lecture
Topic 9: Financial Planning Including Grants
Topic 10: Putting it all together
Learning outcomes
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
Learning outcomes and graduate attributes
| On completion of this unit, students should be able to: | GA1 | GA2 | GA3 | GA4 | GA5 | GA6 | GA7 | |
|---|---|---|---|---|---|---|---|---|
| 1 | discuss the role of the arts practitioner in the creative industries | Ethical practice | Lifelong learning | Communication and social skills | ||||
| 2 | understand professional issues in operating a creative business such as copyright, contracts, financing, business/career planning and marketing | Ethical practice | Lifelong learning | |||||
| 3 | present a project proposal that demonstrates an engagement with the creative industries | Ethical practice | Lifelong learning | Communication and social skills | ||||
| 4 | prepare a business and marketing plan that demonstrates an engagement with the creative industries. | Ethical practice | Lifelong learning | Communication and social skills | ||||
Teaching and assessment
Fee information
Domestic
Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Commencing 2018 Commonwealth Supported only. Student contribution band: 1
Fee paying courses
For POSTGRADUATE or UNDERGRADUATE full fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees
International
Please check the international course and fee list to determine the relevant fees.