Unit description

Introduces students to the practice of health promotion for both public health and clinical purposes. While the basics of behaviour theory relevant to health promotion are considered, students are expected to develop practical skills in strategy selection and apply these from the outset. Students begin the process of learning skills in applying core strategies focusing on one-on-one and group work, to the broader public health field of social marketing.

Unit content

Topic 1: Changing health patterns in modern times 
Topic 2: Health and human behaviour 
Topic 3: Core strategies: Focusing on the individual 
Topic 4: Core strategies: Focusing on groups 
Topic 5: Core strategies: Focusing on the populations - using the media

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

Learning outcomes and graduate attributes

Prescribed texts

Session 1

  • Please see MySCU Blackboard unit site for further information: ., ..

Session 2

  • Please see MySCU Blackboard unit site for further information, ..

Session 3

  • Please see MySCU Blackboard unit site for further information, ..
Prescribed texts may change in future study periods.

Teaching and assessment


Teaching method
Tutorial online (12 weeks)
Online Assessment25%

Intensive offerings may or may not be scheduled in every session. Please refer to the timetable for further details.

Southern Cross University employs different teaching methods within units to provide students with the flexibility to choose the mode of learning that best suits them. SCU academics strive to use the latest approaches and, as a result, the learning modes and materials may change. The most current information regarding a unit will be provided to enrolled students at the beginning of the study session.

Fee information


Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Commencing 2016 Commonwealth Supported only. Student contribution band: 2

Fee paying courses
For POSTGRADUATE or UNDERGRADUATE full fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees


Please check the international course and fee list to determine the relevant fees.