Availabilities:
| Location | Domestic | International |
|---|---|---|
| Gold Coast | ||
| Melbourne | ||
| Online | ||
| Papua New Guinea - IBSU Port Moresby | N/A | |
| Perth | N/A | |
| Sydney | N/A |
Unit description
Introduces students to the principles and practices of e-commerce to enable students to gain theoretical understanding of elemental issues of e-commerce systems and practical ability to launch and maintain e-commerce. Students will have opportunities to evaluate existing Web sites to enhance their understanding and develop prototypes of e-commerce Web sites to gain hands-on experience.
Unit content
Topic 1: Introduction to e-commerce
Topic 2: Business models for e-commerce
Topic 3: E-commerce websites
Topic 4: Technology infrastructure for e-commerce
Topic 5: Web server hardware and software
Topic 6: Marketing on the Web
Topic 7: B2B activities, auctions and m-commerce
Topic 8: E-commerce environment: International, legal, ethical and tax issues
Topic 9: E-commerce security
Topic 10: Implementation of e-commerce security
Topic 11: Electronic payment systems
Topic 12: Planning for e-commerce
Learning outcomes
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
| On completion of this unit, students should be able to: | GA1 | GA2 | GA3 | GA4 | GA5 | GA6 | GA7 | |
|---|---|---|---|---|---|---|---|---|
| 1 | describe the history and the current status of e-commerce | Intellectual rigour | Knowledge of a discipline | |||||
| 2 | explain the technology and the communication infrastructure upon which e-commerce systems are built | Intellectual rigour | Knowledge of a discipline | |||||
| 3 | describe business issues in e-commerce environment | Intellectual rigour | Knowledge of a discipline | |||||
| 4 | identify management issues associated with building e-commerce systems | Intellectual rigour | Knowledge of a discipline | |||||
| 5 | identify the security, key legal, taxation and ethical issues associated with e-commerce and how to deal with them. | Ethical practice | ||||||
On completion of this unit, students should be able to:
- describe the history and the current status of e-commerce
- GA1: Intellectual rigour
- GA4: Knowledge of a discipline
- explain the technology and the communication infrastructure upon which e-commerce systems are built
- GA1: Intellectual rigour
- GA4: Knowledge of a discipline
- describe business issues in e-commerce environment
- GA1: Intellectual rigour
- GA4: Knowledge of a discipline
- identify management issues associated with building e-commerce systems
- GA1: Intellectual rigour
- GA4: Knowledge of a discipline
- identify the security, key legal, taxation and ethical issues associated with e-commerce and how to deal with them.
- GA3: Ethical practice
Prescribed texts
- Schneider, G, 2017, Electronic Commerce, 12th edn, Cengage Learning. ISBN: 9781305867819.
- Prescribed text information is not currently available.
Teaching and assessment
Fee information
Domestic
Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Fee paying courses
For postgraduate or undergraduate full fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees
International
Please check the international course and fee list to determine the relevant fees.