Availabilities:

LocationDomesticInternational
OnlineSession 2N/A

Unit description

Students demonstrate tool capability and advanced skills in 2D and 3D graphic design for non-computer-based graphic work. Students interpret existing graphic designs and critically analyse social, cultural, economic and environmental contexts. The nature and role of past, current and emerging technologies and associated legal and ethical aspects across graphics industries are discussed.

Unit content

Topic 1: Historical social, cultural, economic and environmental significance of graphical communications
Topic 2: Past, current and emerging technologies in the graphics industry
Topic 3: Principles, processes, tools, and techniques associated with 2D and 3D non-computer based graphic design
Topic 4: Legal, ethical and environmental issues associated with graphics industries
Topic 5: Australian and international standards and trademarks
Topic 6: Contemporary drawing techniques, principles and processes associated with graphic design and communication
Topic 7: Working with design briefs for specific clients

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

GA1: Intellectual rigour, GA2: Creativity, GA3: Ethical practice, GA4: Knowledge of a discipline, GA5: Lifelong learning, GA6: Communication and social skills, GA7: Cultural competence
On completion of this unit, students should be able to:GA1GA2GA3GA4GA5GA6GA7
1demonstrate capability using tools and applying techniques associated with 2D and 3D graphic design for non-computer-based graphic workIntellectual rigourKnowledge of a discipline
2demonstrate advanced skills in the design and creation of non-computer based graphic design productionIntellectual rigourKnowledge of a discipline
3critically analyse the social, cultural, economic and environmental significance of graphical communications throughout history and across culturesIntellectual rigourKnowledge of a discipline
4identify and interpret graphical representation for existing designsIntellectual rigourKnowledge of a discipline
5explain the role of computer and non-computer based graphics in a range of industriesCreativity
6discuss the nature and role of past, current and emerging technologies and the associated legal, ethical and environmental issues across graphics industries.Creativity

On completion of this unit, students should be able to:

  1. demonstrate capability using tools and applying techniques associated with 2D and 3D graphic design for non-computer-based graphic work
    • GA1: Intellectual rigour
    • GA4: Knowledge of a discipline
  2. demonstrate advanced skills in the design and creation of non-computer based graphic design production
    • GA1: Intellectual rigour
    • GA4: Knowledge of a discipline
  3. critically analyse the social, cultural, economic and environmental significance of graphical communications throughout history and across cultures
    • GA1: Intellectual rigour
    • GA4: Knowledge of a discipline
  4. identify and interpret graphical representation for existing designs
    • GA1: Intellectual rigour
    • GA4: Knowledge of a discipline
  5. explain the role of computer and non-computer based graphics in a range of industries
    • GA2: Creativity
  6. discuss the nature and role of past, current and emerging technologies and the associated legal, ethical and environmental issues across graphics industries.
    • GA2: Creativity

Prescribed texts

  • No prescribed texts.
Prescribed texts may change in future study periods.

Teaching and assessment

Teaching method
Tutorial online 1 hour (5 weeks)
Assessment
Portfolio50%
Portfolio50%
Notice

Intensive offerings may or may not be scheduled in every session. Please refer to the timetable for further details.

Southern Cross University employs different teaching methods within units to provide students with the flexibility to choose the mode of learning that best suits them. SCU academics strive to use the latest approaches and, as a result, the learning modes and materials may change. The most current information regarding a unit will be provided to enrolled students at the beginning of the study session.

Fee information

Domestic

Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Commencing 2020 Commonwealth Supported only. Student contribution band: 1

Fee paying courses
For POSTGRADUATE or UNDERGRADUATE full fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees

International

Please check the international course and fee list to determine the relevant fees.

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