HOTL6013 - Applied Hotel Research Part A

Summary

Unit type: PG Coursework Unit
Credit points: 12

Faculty/College:
Educational Partnerships Board

Anti-requisites:

Enrolment information:

Please note that Applied Research Project Part A is an advanced unit and should only be attempted towards the end of your course.

Availabilities:

Location	Domestic	International
Brisbane - The Hotel School	Term1,2,3,4,5	Term1,2,3,4,5
Melbourne - The Hotel School	Term1,2,3,4,5	Term1,2,3,4,5
Sydney - The Hotel School	Term1,2,3,4,5	Term1,2,3,4,5

Unit description

Demonstrate the knowledge and skills needed to apply research for real-life industry/business problems and solutions that support business decision making and outcomes. Students utilise knowledge gained from earlier units to prepare and present a research plan that investigates a hospitality-related problem. Students will present their proposals to academic and industry stakeholders.

Unit content

Part A of the Applied Hotel Research unit enables students to identify and generate a proposal for a ‘real time’ industry problem. The research project will be completed in Applied Hotel Research Part B.

This unit contains 6 topics

Introduction to applied research
Determining research scope and focus
Literature – what we know and need to know
Research design
Assessing data sources, quality and relevancy
Presenting the research proposal

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:
1	Identify, conceptualise, contextualise, and state a research-worthy hospitality-related problem
2	Critically review the literature relevant to the problem
3	Design a research project that addresses the problem and is feasible to undertake
4	Orally present a research proposal to both academics and industry stakeholders that addresses the research problem

On completion of this unit, students should be able to:

Identify, conceptualise, contextualise, and state a research-worthy hospitality-related problem
Critically review the literature relevant to the problem
Design a research project that addresses the problem and is feasible to undertake
Orally present a research proposal to both academics and industry stakeholders that addresses the research problem