Availabilities:

2021 unit offering information will be available in September 2020

Unit description

Provides opportunities to apply established strategy frameworks and tools to contemporary organisational contexts to understand the pursuit of sustainable competitive advantage. The unit encourages students to critically engage with the latest thinking about the realities of strategy as a complex social practice characterised by politicised processes. The unit integrates and applies knowledge gained in previous units.

Unit content

  1. Introduction to strategy
  2. Strategy formation: Strategic planning and emergent strategy
  3. Scenario planning and strategy
  4. External analysis: The macro environment
  5. External analysis: The industry environment
  6. Internal analysis
  7. Business-level strategy
  8. Corporate-level strategy
  9. Implementing strategy
  10. Corporate governance, business ethics and strategy
  11. Corporate social responsibility and strategy

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

GA1: Intellectual rigour, GA2: Creativity, GA3: Ethical practice, GA4: Knowledge of a discipline, GA5: Lifelong learning, GA6: Communication and social skills, GA7: Cultural competence
On completion of this unit, students should be able to:GA1GA2GA3GA4GA5GA6GA7
1define and discuss strategy, including its historical development, theoretical variation, and its place in the practice of management and businessIntellectual rigourKnowledge of a discipline
2critically appraise and apply sound principles of ethical leadership and social responsibility to the strategy processIntellectual rigourCommunication and social skills
3leverage knowledge gained in earlier units in working effectively with others to develop and apply skills in conducting strategic analysis, and subsequently, developing and communicating strategic options across a variety of industries and competitive situationsIntellectual rigourKnowledge of a disciplineCommunication and social skills
4apply strategic thinking and practice in relation to the particular context of international businessIntellectual rigourKnowledge of a discipline
5apply critical thinking to the practice of strategy and be able to communicate and manage strategic change and implementation processes.Intellectual rigourKnowledge of a disciplineCommunication and social skills

On completion of this unit, students should be able to:

  1. define and discuss strategy, including its historical development, theoretical variation, and its place in the practice of management and business
    • GA1: Intellectual rigour
    • GA4: Knowledge of a discipline
  2. critically appraise and apply sound principles of ethical leadership and social responsibility to the strategy process
    • GA1: Intellectual rigour
    • GA6: Communication and social skills
  3. leverage knowledge gained in earlier units in working effectively with others to develop and apply skills in conducting strategic analysis, and subsequently, developing and communicating strategic options across a variety of industries and competitive situations
    • GA1: Intellectual rigour
    • GA4: Knowledge of a discipline
    • GA6: Communication and social skills
  4. apply strategic thinking and practice in relation to the particular context of international business
    • GA1: Intellectual rigour
    • GA4: Knowledge of a discipline
  5. apply critical thinking to the practice of strategy and be able to communicate and manage strategic change and implementation processes.
    • GA1: Intellectual rigour
    • GA4: Knowledge of a discipline
    • GA6: Communication and social skills

Teaching and assessment

Notice

Intensive offerings may or may not be scheduled in every session. Please refer to the timetable for further details.

Southern Cross University employs different teaching methods within units to provide students with the flexibility to choose the mode of learning that best suits them. SCU academics strive to use the latest approaches and, as a result, the learning modes and materials may change. The most current information regarding a unit will be provided to enrolled students at the beginning of the study session.

Fee information

Domestic

Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Commencing 2021 Commonwealth Supported only. Student contribution band: 3

Fee paying courses
For POSTGRADUATE or UNDERGRADUATE full fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees

International

Please check the international course and fee list to determine the relevant fees.

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