Unit aim

Examines and evaluates the nature of organised special events and their impacts on tourism and host communities. It will evaluate complex event governance and operational considerations, and the strategies necessary to ensure sustainable events.

Unit content

Topic 1    Events as celebration

Topic 2    Event Planning process 

Topic 3   Human resource management

Topic 4   Event concept, feasibility and design

Topic 5   Content, venue and facility selection 

Topic 6   Budget and financial controls

Topic 7   Logistics and operational planning

Topic 8   Risk management

Topic 9  Operations Management

Topic 10  Marketing and promotion  

Topic 11 Sponsorship

Topic 12 Event Evaluation

 

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

Learning outcomes and graduate attributes

Prescribed texts

Session 3

  • No prescribed texts.
Prescribed texts may change in future study periods.

Teaching and assessment

Gold Coast

Teaching method
Lecture on-site 2 hours (12 weekly lectures)
Tutorial on-site 1 hour (12 weekly tutorials)
Assessment
Essay40%
Case study30%
Project report30%

Online

Teaching method
Structured online learning 3 hour
Assessment
Essay40%
Case study30%
Project report30%

Singapore - MDIS

Teaching method
Lecture on-site 3 hours (12 weekly lectures)
Assessment
Essay40%
Case study30%
Project report30%

Sydney - The Hotel School

Teaching method
Tutorial on-site 3 hours (12 weekly session)
Assessment
Essay40%
Case study30%
Project report30%
Notice

Intensive offerings may or may not be scheduled in every session. Please refer to the timetable for further details.

Southern Cross University employs different teaching methods within units to provide students with the flexibility to choose the mode of learning that best suits them. SCU academics strive to use the latest approaches and, as a result, the learning modes and materials may change. The most current information regarding a unit will be provided to enrolled students at the beginning of the study session.

Fee information

Domestic

Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Commencing 2014 Commonwealth Supported only. Student contribution band: 3

Fee paying courses
For POSTGRADUATE or UNDERGRADUATE full fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees

International

Please check the international course and fee list to determine the relevant fees.