|Gold Coast||Session 1||Session 1|
|Melbourne - The Hotel School||Session 1||Session 1|
|Online||Session 1||Session 1|
|Sydney - The Hotel School||Session 1||Session 1|
Deals with the realities confronting entrepreneurial decision making in a contemporary context and introduces students to core entrepreneurship concepts - students assess how to harness the creative potential of complex dynamics in a systemic approach that creates, grows and amplifies value throughout the system. The unit explores business strategy and entrepreneurship and provides a framework for understanding relevant theory and its application.
Topic 1: The Development of Entrepreneurship
Topic 2: Creativity and Innovation
Topic 3: Contemporary Entrepreneurship Practices
Topic 4: Entrepreneurial Leadership and Management Skills
Topic 5: Entrepreneurial Planning and Growth
Topic 6: Building a Team and Leading a Growing Company
Topic 7: E-commerce and the Entrepreneur
Topic 8: Identifying Opportunities for New Ventures
Topic 9: Screening Opportunities and Potential Markets
Topic 10: Accessing Resources for New Ventures
Topic 11: Financing New Ventures
Topic 12: Global Aspects of Entrepreneurship
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
Learning outcomes and graduate attributes
|On completion of this unit, students should be able to:||GA1||GA2||GA3||GA4||GA5||GA6||GA7|
|1||Demonstrate an understanding of core theoretical frameworks that underpin the field of entrepreneurship.||Intellectual rigour|
|2||Evaluate and critique proposed entrepreneurial endeavours through an examination of their theoretical and market foundations.||Lifelong learning|
|3||Explain innovation and critique the innovativeness of proposed entrepreneurial endeavours and activities.||Creativity|
|4||Assess the integration of entrepreneurial endeavours with a firm's stated strategic imperative.||Lifelong learning|
- Scarborough, NM & Cornwall, JR, 2018, Essentials of Entrepreneurship and Small Business Management, Global Edition, 9th edn, Pearson, Pearson Higher Ed, USA. ISBN: 9781292266022.
Teaching and assessment
Melbourne - The Hotel School
|Lecture online 1 hour (12 weeks)|
|Exam: closed book||40%|
Sydney - The Hotel School
Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Commencing 2020 Commonwealth Supported only. Student contribution band: 3
Please check the international course and fee list to determine the relevant fees.