Unit description

Provides students with a strong foundation and knowledge of spa management. The history, development and current trends of spa businesses, as a global phenomenon will be addressed. Students will be introduced to the key qualities of an outstanding spa experience and the capabilities required of the spa manager. Applying knowledge of and engaging with spa businesses are key features of this unit, through the use of real life case studies and field visits.

Unit content

1. The spa industry: types and destinations

2. The spa consumer: behaviour, service and spa design

3. The business of spas: marketing, operations and human resources

4. Future directions: strategizing for the future

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

Learning outcomes and graduate attributes

Prescribed texts

Session 1

  • Smith, M & Puczcko, L, 2014, Health, Tourism and Hospitality: Spas, Wellness and Medical Travel, 2nd edn, Routledge, New York. ISBN: 978-0-415-63865-4.
Prescribed texts may change in future study periods.

Teaching and assessment

Online

Teaching method
Lecture online 1 hour (12 weeks)
Assessment
Quiz20%
Spa Evaluation20%
Spa Business Case Study40%
Case Study Presentation20%
Group ContractSR
Notice

Intensive offerings may or may not be scheduled in every session. Please refer to the timetable for further details.

Southern Cross University employs different teaching methods within units to provide students with the flexibility to choose the mode of learning that best suits them. SCU academics strive to use the latest approaches and, as a result, the learning modes and materials may change. The most current information regarding a unit will be provided to enrolled students at the beginning of the study session.

Fee information

Domestic

Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.
Commencing 2018 Commonwealth Supported only. Student contribution band: 3

Fee paying courses
For POSTGRADUATE or UNDERGRADUATE full fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees

International

Please check the international course and fee list to determine the relevant fees.

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