Develops the knowledge and skills required to plan successful events. Students will follow a project-based learning approach, using best practice event planning criteria.
Topic 1: Who needs business, sports, cultural and special events anyway?
Topic 2: Exploring different events and their importance to tourism industries
Topic 3: Who is involved in event planning? (stakeholder theory)
Topic 4: Inside the planning of the world’s best events (budgets, strategy, design)
Topic 5: Exploring the differences between audiences and participants
Topic 6: How did we do? Event evaluation and research
Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.
|On completion of this unit, students should be able to:|
|1||describe the unique qualities of events and their audiences|
|2||examine the range of organisations and stakeholders involved in event planning|
|3||appraise the planning and evaluation strategies of successful events.|
On completion of this unit, students should be able to:
- describe the unique qualities of events and their audiences
- examine the range of organisations and stakeholders involved in event planning
- appraise the planning and evaluation strategies of successful events.
- No prescribed texts.
Teaching and assessment
Commonwealth Supported courses
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