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Course summary

Innovation, entrepreneurship and digital communication are key qualities required by the leaders of tomorrow.

The Bachelor of Business and Enterprise, Bachelor of Arts develops these qualities, combining business management skills with a focus on humanities and communication.

You will build core capabilities to support business decision-making, with foundational knowledge in business law, economics and accounting with the opportunity to major in a range of subjects from both business and arts disciplines. You may also elect to specialise in accounting or financial services.

This double degree is a pathway to multiple career options, from journalism to policy development, management to design, public relations to banking and beyond.



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Majors available in the Bachelor of Business and Enterprise include:

  • Aviation Management
  • Business Analytics
  • Entrepreneurship and Innovation.

Specialisations available in the Bachelor of Business and Enterprise include:

  • Accounting
  • Financial Services.

Majors available in the Bachelor of Arts include:

  • History
  • Creative Writing
  • Cultural Studies
  • Digital Media
  • Political and International Relations.

Course Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a course. These outcomes are aligned with the graduate attributes.

Graduate AttributeCourse Learning Outcome
Intellectual rigour

Apply critical analysis, reasoning and reflexivity to social and cultural situations and problems.

Demonstrate the ability to develop a persuasive independent argument incorporating a range of perspectives and evidence.

Develop and create effective solutions to straight forward problems from a discipline area. Critically evaluate, analyse and synthesise a straight forward issue or theory from a discipline area to arrive at a conclusion / decision with justification.


Develop innovative and creative responses to contemporary and historical social, environmental and cultural issues.

Apply knowledge and skills creatively in devising solutions to challenges related to a business discipline.

Ethical practice

Investigate and evaluate issues with reference to principles of social justice and equity and according to ethical conventions.

Demonstrate understanding of cross-sector and cross-cultural differences in ethics and morality.

Describe and apply a recognised ethical framework to analyse behaviour in a discipline or workplace/ organisation. Apply discipline based knowledge and skills in situations that require autonomy and well-developed responsible behaviour.

Knowledge of a discipline

Demonstrate a knowledge and understanding of society and culture in chosen disciplines of study.

Apply disciplinary knowledge to diverse contexts.

Demonstrate and apply in-depth discipline specific knowledge and skills with a global perspective. Demonstrate an understanding and application of research, analytical and technical skills in a broad business discipline.

Lifelong learning

Access, interpret and evaluate information to inform decision-making and action.

Reflect on, assess and self-regulate own learning capabilities and performance.

Communication and social skills

Investigate and identify a broad range of leadership practices in the management of people and self.

Demonstrate the ability to effectively participate in and reflect upon self and team activities in general business situations.

Prepare and deliver well developed discipline advice, knowledge and ideas orally for a business and public context. Prepare and deliver well developed and justified, discipline advice using written communications suitable for business and public contexts.

Communicate effectively in a variety of forms, including in working autonomously or collaboratively.

Cultural competence

Demonstrate cultural competence in local, Australian-wide and international settings as applied in business and social situations.

Demonstrate a commitment to multicultural perspectives.

Develop awareness of knowledge and skills needed to engage in a culturally competent way with Indigenous peoples.

The assessment methods used in this course vary from unit to unit and connect with the types of learning outcomes for each unit and the course as a whole. Assessment tasks may include essays, reports, presentations, online quizzes, case analyses, examinations, role plays, group work, reflective logbooks, creative production and experiential learning on campus or in the community. 

On-campus students experience a variety of teaching approaches including lectures, tutorials, online activities and video-linked or podcast virtual classes. The method of teaching may vary from unit to unit.

Our online study option is highly interactive and strives to promote collaboration and a sense of community. Students may receive a combination of podcast or video-linked lectures, electronic study materials, workshops, online discussion forums and virtual classes. The method of teaching may vary from unit to unit.

Graduates have access to a wide range of career options in fields ranging from marketing, product management, management, banking, accounting and finance to communication industries, community relations, journalism, cultural policy, management and administration, education, government, publishing, public service, multimedia design, creative and cultural industries.

You can choose a double-weighted internship unit to get practical experience and build professional networks.

There are opportunities to intern or study abroad to expand your global experience.

The Accounting specialisation in the Bachelor of Business and Enterprise has been developed to align with the competency standards of CPA Australia and Chartered Accountants Australia and New Zealand.

The Financial Services specialisation in the Bachelor of Business and Enterprise has been developed to align with industry requirements and regulatory requirements (e.g. FASEA). Accreditation is pending.


The information on this page may be subject to change over time. Please check this web page again before acting and see our disclaimer

From the 1st of June, 2017, the term 'Distance Education' has been replaced with 'Online'