updated 8:11 PM on Fri, 16 April
View course information for 2020
Please note, some locations may not have all intake periods available. See the full availability details for further information.
If you love the challenge of complex logistics and the buzz of bringing creative ideas to life, convention and event management offers a range of exciting careers.
This course thoroughly prepares you for roles in this dynamic industry. You'll study planning, marketing and management strategies, developing the skills you’ll need to organise and run corporate events, conventions, meetings, festivals, music performances and many other events.
With our close ties to the tourism, hospitality and events industries, you’ll also complete a 14-week internship that will provide invaluable experience for a career in Australia and abroad.
Graduates undertake a variety of professional positions such as event planning, conference organisation, concert production, festival direction, talent management, and sponsorship coordination.
If you love the challenge of complex logistics and the buzz of bringing creative ideas to life, convention and event management offers a range of exciting careers.
This course thoroughly prepares you for roles in this dynamic industry. You'll study planning, marketing and management strategies, developing the skills you’ll need to organise and run corporate events, conventions, meetings, festivals, music performances and many other events.
With our close ties to the tourism, hospitality and events industries, you’ll also complete a 14-week internship that will provide invaluable experience for a career in Australia and abroad.
Graduates undertake a variety of professional positions such as event planning, conference organisation, concert production, festival direction, talent management, and sponsorship coordination.
Current Southern Cross students – to access your official course details for the year you started your degree, please visit the handbook.
See the University’s Rules Relating to Awards, in conjunction with the Specific Award Rules listed below.
| Country | Score |
|---|---|
| Austria AMC | 3.5 |
| Bangladesh HSC | 3.4 |
| Brazil SSLC | 7.9 |
| Canada High School OSSD | 49 |
| Chile PSU | 6.1, overall 600/649 |
| China Gao Kao | 441 |
| Colombia CB (NAT) | 75, overall 300/349 |
| Denmark USSLE | 6 |
| France FB | 11 |
| German Abitur | 4.2 |
| Hong Kong HKDSE | 13 |
| India Higher Secondary School Certificate (best 4) | 7.5, 65% |
| Indonesia SMA | 8 |
| International Baccalaureate | 24 |
| Japan USSLC | 3.8 |
| Korea, Republic of, CSAT | 3.8 |
| Malaysia ICSSUEC | 68 |
| Malaysia STPM | 4 |
| Nepal Higher Secondary Education Certificate | 68 |
| Nepal Proficiency Certificate | 80 |
| Norway GPA | 1.3 |
| Pakistan HSSC | 30 |
| Papua New Guinea HSC (best 5) | 3.7 |
| Peru OCSE | 16.3 |
| Phillipines NSAT | 87 |
| Russia FCCSE | 4.2 |
| Saudi Arabia MESSLC | 80 |
| Singapore SCGCE | 15 |
| Spain SSSD | 7.9 |
| Spain SUOY | 4.7 |
| Sri Lanka GCE | 4 |
| Sweden SSLC | 1.7 |
| Taiwan GSAT | 51 |
| Thailand CSE | 45, GPA 1.8 |
| Turkey HSD | 3.8 |
| UK Board GCE A Levels | 12.5 |
| USA SAT & ACT | SAT 1370, ACT 19 |
| Vietnam (in 4 subjects) | 7.5 Average |
English language requirements apply to International applicants and other applicants whose previous study was undertaken in a language other than English. The minimum English language requirements for such applicants for entry to this course are as follows
| Category | Score |
|---|---|
| Overall | 6.0 |
| Listening | minimum 5.5 |
| Reading | minimum 5.5 |
| Speaking | minimum 5.5 |
| Writing | minimum 5.5 |
While the course has no majors, students study areas including festival and special events planning; event operations management; facility and risk management; production planning and management; and convention and exhibition planning. The course has a strong focus on the convention, conferencing and event industries.
Domestic students
| Location | Session |
|---|---|
| Gold Coast | 1, 2, 3 |
| Online | 1, 2, 3 |
International students
| Location | Session | Annual Fees | CRICOS |
|---|---|---|---|
| Gold Coast | 1, 2, 3 | $26,800 ($3,350 per unit) | 082689E |
Applications for this course are made directly to Southern Cross University via our online application service.
Applications are not available for 2020. Please select a different year above or see Course Options for courses currently offered.
Outstanding ratings of 'at world standard' or above in 23 research fields.
Excellence in Research Australia (ERA) 2018
Only 25 years young and ranked in the top 200 universities in the world.
Times Higher Education Young University Rankings 2020
5-Star Student Support across undergraduate and postgraduate studies
Good Universities Guide 2021
Course Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a course. These outcomes are aligned with the graduate attributes.
| Course Learning Outcome |
|---|
Make decisions and exercise judgement in relation to business event and special event management Review, critically analyse, consolidate and synthesise knowledge in convention and event management |
Demonstrate creative, strategic and critical thinking with highly developed problem-solving skills |
Demonstrate an understanding of ethical standards and professionalism Evaluate issues with reference to sound ethical framework/s and sustainable practices Act with integrity and responsibility in professional practice |
Demonstrate substantial knowledge business event and special event management within both local and international contexts Have a deep understanding of those skills relevant to working and managing in convention and event settings |
Demonstrate independent learning skills, reflection in practice, and information literacy skills for lifelong learning Demonstrate initiative and judgement in planning and decision making in professional practice and/or scholarship |
Communicate clearly, coherently and effectively, and be self-aware and empathetic Demonstrate understanding of team dynamics and the ability to be effective team members |
Demonstrate sensitivity and respect for cultural diversity and the relationship between people in a range of professional and community contexts Demonstrate awareness of the cultural, environmental and economic impacts of business event and special event management |
Students are assessed in each unit on the basis of written and/or oral assignments. These may include researched essays, reports, presentations, case studies, portfolios, tests and exams, as well as more interactive assessments such as blogs, wikis, online discussion boards and multi-media presentations. Students may also be asked to participate in group work as well as individual assignments. The weighting of assessment marks between assignments and examinations varies.
On-campus students experience a variety of teaching approaches including lectures, tutorials, online activities and video-linked or podcast virtual classes. The method of teaching may vary from unit to unit.
Our online study option is highly interactive and strives to promote collaboration and a sense of community. Students may receive a combination of podcast or video-linked lectures, electronic study materials, workshops, online discussion forums and virtual classes. The method of teaching may vary from unit to unit.
Professional positions in conference organisation, trade fair and exhibition development, event or destination marketing, corporate meeting planning, event and concert production, festival direction, event planning, and/or sponsorship coordination.
An internship program, which counts as four core units of the degree, provides students with a block of practical workplace experience during their final study session in a hospitality, event or tourism organisation in Australia or overseas.
Call 1800 626 481 during business hours.
Call +61 2 6620 3876 during business hours.
Email: enquiry@scu.edu.au
Call 1800 005 687 during business hours.
Students should use course progression information to select units specific to their course and enrol in these units using My Enrolment
| Title | Level of learning | Note | |
|---|---|---|---|
| Year 1, Session 1 | |||
| Part-time students should select two units for Year 1, Session 1 and the remaining two units for Year 2, Session 1 | |||
| COM00207 - Communication in Organisations | Introductory | ||
| SOY00411 - Tourism Theories and Practices | Introductory | ||
| MNG10247 - Managing Organisations | Introductory | ||
| LAW00150 - Introduction to Business Law | Introductory | ||
| Year 1, Session 2 | |||
| Part-time students should select two units for Year 1, Session 2 and the remaining two units for Year 2, Session 2 | |||
| ACC10707 - Accounting and Finance for Business | Introductory | ||
| MKT00075 - Marketing Principles | Introductory | ||
| MNG00441 - Hospitality Services Management | Introductory | ||
| ECO10250 - Economics for Decision Making | Introductory | ||
| Year 2, Session 1 | |||
| MNG10714 - The Human Resource Management Expert Practitioner | Intermediate | ||
| MKT01420 - Convention and Exhibition Planning | Intermediate | ||
| MNG00421 - Festival and Special Events Planning | Intermediate | ||
| 1st unit from: Part C | |||
| Year 2, Session 2 | |||
| MNG10226 - Event Operations Management | Intermediate | ||
| MNG10228 - Production Management for Conventions and Events | Intermediate | ||
| MNG10476 - Professional Development for the Workplace | Intermediate | ||
| 2nd unit from: Part C | |||
| Year 3, Session 1 | |||
| MNG00114 - Competitive Strategy | Advanced | ||
| MNG10720 - Research for Business and Tourism | Advanced | ||
| 3rd unit from: Part C | |||
| 4th unit from:Part C | |||
| Year 3, Session 2 | |||
| MNG73005 - Internship A | Advanced | Note 1 | |
| MNG73006 - Internship B | Advanced | Note 1 | |
| Title | Level of learning | Note | |
|---|---|---|---|
| Year 1, Session 2 | |||
| ACC10707 - Accounting and Finance for Business | Introductory | ||
| MNG00441 - Hospitality Services Management | Introductory | ||
| MKT00075 - Marketing Principles | Introductory | ||
| ECO10250 - Economics for Decision Making | Introductory | ||
| Year 2, Session 1 | |||
| COM00207 - Communication in Organisations | Introductory | ||
| SOY00411 - Tourism Theories and Practices | Introductory | ||
| LAW00150 - Introduction to Business Law | Introductory | ||
| MNG10247 - Managing Organisations | Introductory | ||
| Year 2, Session 2 | |||
| MNG10476 - Professional Development for the Workplace | Intermediate | ||
| MNG10226 - Event Operations Management | Intermediate | ||
| MNG10228 - Production Management for Conventions and Events | Intermediate | ||
| 1 unit from Part C | |||
| Year 3, Session 1 | |||
| MNG00114 - Competitive Strategy | Advanced | ||
| MNG10720 - Research for Business and Tourism | Advanced | ||
| MKT01420 - Convention and Exhibition Planning | Intermediate | ||
| MNG00421 - Festival and Special Events Planning | Intermediate | ||
| Year 3, Session 2 | |||
| MNG10714 - The Human Resource Management Expert Practitioner | Intermediate | ||
| 1 unit from Part C | |||
| 1 unit from Part C | |||
| 1 unit from Part C | |||
| Year 4, Session 1 | |||
| MNG73005 - Internship A | Advanced | Note 1 | |
| MNG73006 - Internship B | Advanced | Note 1 | |
| Note 1: | MNG73005 - Internship A and MNG73006 - Internship B are both double-weighted units that are usually completed over a 14-week (450 hours) period after the completion of a minimum of 16 units including MNG10476 - Professional Development for the Workplace. All internship placements must be approved by the Work Integrated Learning Coordinator, prior to commencement. |
| Note 2: | These units allow students to undertake an international exchange usually in their 2nd year of study. Interested students must seek advice on how exchange units may correspond to their course structure before applying through the International Office. |
| Title | Level of learning | Note | |
|---|---|---|---|
| Complete the following four (4) units: | |||
| MKT01420 - Event Planning | Intermediate | ||
| MNG00421 - Festival and Special Events Planning | Intermediate | ||
| MNG10226 - Event Operations | Intermediate | ||
| MNG10228 - Production Management for Conventions and Events | Intermediate | ||
| Choose four (4) from the following: | |||
| MKT00128 - Tourism and Hospitality Sales and Promotion | Intermediate | ||
| SCI00419 - Food and Beverage Management | Intermediate | ||
| MNG10696 - International Tourism Destinations | Intermediate | ||
| MNG01222 - Facility and Risk Management for Hospitality Operations | Intermediate | ||
| ISY10058 - Electronic Commerce Systems | Intermediate | ||
| MNG00314 - Entrepreneurship and Innovation | Advanced | ||
| EXE1051-8 Business and Tourism International Exchange I-VIII | Note 2 | ||