SCU - Bachelor of Business in Convention and Event Management

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Course summary

The Bachelor of Business in Convention and Event Management positions graduates at the centre of the fast-growing events industry. Students acquire the skills and knowledge required to pursue a career in the management, planning and marketing of corporate events, conventions and meetings, festivals and special events.

A compulsory internship is a key feature of this course and counts as four compulsory units of the degree. During this internship, students establish valuable industry experience, and develop their professional confidence and networks.

This course offers an optional international exchange program for second-year students to study overseas.

A student at an event holding a clipboard

Domestic snapshot

Duration	Location	Session
3F/6P	Gold Coast	1, 2, 3
Online	1, 2, 3

Duration

Location

Session

3F/6P

Gold Coast

1, 2, 3

Online

1, 2, 3

International snapshot

Duration	Location	Session
3F/6P	Gold Coast	1, 2, 3

Duration

Location

Session

3F/6P

Gold Coast

1, 2, 3

Major areas of study

While the course has no majors, students study areas including festival and special events planning; event operations management; facility and risk management; production planning and management; and convention and exhibition planning. The course has a strong focus on the convention, conferencing and event industries.

Learning outcomes

Course Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a course. These outcomes are aligned with the graduate attributes.

Graduate Attribute	Course Learning Outcome
Intellectual rigour	Make decisions and exercise judgement in relation to business event and special event management Review, critically analyse, consolidate and synthesise knowledge in convention and event management
Creativity	Demonstrate creative, strategic and critical thinking with highly developed problem-solving skills
Ethical practice	Demonstrate an understanding of ethical standards and professionalism Evaluate issues with reference to sound ethical framework/s and sustainable practices Act with integrity and responsibility in professional practice
Knowledge of a discipline	Demonstrate substantial knowledge business event and special event management within both local and international contexts Have a deep understanding of those skills relevant to working and managing in convention and event settings
Lifelong learning	Demonstrate independent learning skills, reflection in practice, and information literacy skills for lifelong learning Demonstrate initiative and judgement in planning and decision making in professional practice and/or scholarship
Communication and social skills	Communicate clearly, coherently and effectively, and be self-aware and empathetic Demonstrate understanding of team dynamics and the ability to be effective team members
Cultural competence	Demonstrate sensitivity and respect for cultural diversity and the relationship between people in a range of professional and community contexts Demonstrate awareness of the cultural, environmental and economic impacts of business event and special event management

Assessment methods

Students are assessed in each unit on the basis of written and/or oral assignments. These may include researched essays, reports, presentations, case studies, portfolios, tests and exams, as well as more interactive assessments such as blogs, wikis, online discussion boards and multi-media presentations. Students may also be asked to participate in group work as well as individual assignments. The weighting of assessment marks between assignments and examinations varies.

Teaching methods

On-campus students experience a variety of teaching approaches including lectures, tutorials, online activities and video-linked or podcast virtual classes. The method of teaching may vary from unit to unit.

Our online study option is highly interactive and strives to promote collaboration and a sense of community. Students may receive a combination of podcast or video-linked lectures, electronic study materials, workshops, online discussion forums and virtual classes. The method of teaching may vary from unit to unit.

Career opportunities

Professional placement

Related courses

Type

Detail

Course code

3007130

Course abbreviation

BBusConv&EventMgt

Credit points

288

Equivalent units

Duration

3 years full-time; 6 years part-time

Availability details

Location	Session	UAC code	QTAC code
Gold Coast	1, 2, 3	334460	054461
Online	1, 2, 3	N/A	N/A

Indicative ATAR/OP

N/A

Fees

Commonwealth supported

Type

Detail

Course code

3007130

Course abbreviation

BBusConv&EventMgt

Credit points

288

Equivalent units

Duration

3 years full-time; 6 years part-time

Availability details

Location	Session	Annual Fees	CRICOS
Gold Coast	1, 2, 3	$25,200 ($3,150 per unit)	082689E
Notice Tuition fees are in Australian dollars, and are subject to change. Annual tuition fee is based on completing 8 units per year. In addition students are required to pay OSHC for the duration of their visa in advance. Non-tuition fee covers textbooks, stationery and excursions.

English language IELTS

Category	Score
Overall	6.0
Reading	5.5
Writing	5.5
Listening	5.5
Speaking	5.5

Academic scores by country

Country	Score
Austria AMC	3.5
Bangladesh HSC	3.4
Brazil SSLC	7.9
Canada High School OSSD	49
Chile PSU	6.1, overall 600/649
China Gao Kao	441
Colombia CB (NAT)	75, overall 300/349
Denmark USSLE	6
France FB	11
German Abitur	4.2
Hong Kong HKDSE	13
India Higher Secondary School Certificate (best 4)	7.5, 65%
Indonesia SMA	8
International Baccalaureate	24
Japan USSLC	3.8
Korea, Republic of, CSAT	3.8
Malaysia ICSSUEC	68
Malaysia STPM	4
Nepal Higher Secondary Education Certificate	68
Nepal Proficiency Certificate	80
Norway GPA	1.3
Pakistan HSSC	30
Papua New Guinea HSC (best 5)	3.7
Peru OCSE	16.3
Phillipines NSAT	87
Russia FCCSE	4.2
Saudi Arabia MESSLC	80
Singapore SCGCE	15
Spain SSSD	7.9
Spain SUOY	4.7
Sri Lanka GCE	4
Sweden SSLC	1.7
Taiwan GSAT	51
Thailand CSE	45, GPA 1.8
Turkey HSD	3.8
UK Board GCE A Levels	12.5
USA SAT & ACT	SAT 1370, ACT 19
Vietnam (in 4 subjects)	7.5 Average

Learning Resources

MySCU is a student's point of entry to a range of online services and resources that support study and student life. The portal includes unit learning sites and information sites where students can access resources, communication tools and useful links that are integral to their studies.

The web-based study environment Blackboard Learn delivers an advanced online learning environment for students and lecturers to communicate and collaborate through virtual meeting spaces, classrooms, and discussion boards. They can share files, presentations and applications. If a tutorial or lecture is recorded, students can view it afterwards.

Learning materials include the provision of unit information guides, study guides and readings. Students may need to purchase or access prescribed text books.

The SCU Library provides a wide range of services that include face-to-face and online help, and access to print and electronic resources.

The Academic Skills team supports student learning by offering online and on-campus academic skills workshops, assignment reviews and small group or one-on-one face-to-face, phone or Skype consultations during business hours 9am to 4.30pm. Appointments can be made via the MySCU Hub 'Connect Now' button or on the Academic Skills home page. Students can also book appointments online in Career Hub.

The Studiosity service provides online after-hours study support for SCU students. This service is available from 4pm to midnight Sunday to Friday via the 'Connect Now' button on MySCU Hub or from a link in nominated unit learning sites. The Studiosity service offers generic writing feedback and live online chat assistance for foundational concepts and study skills.

Equipment and facilities

Southern Cross University provides students with modern well equipped teaching spaces such as lecture theatres, classrooms, and studios or laboratories tailored to meet the needs of specific study disciplines. Contemporary audiovisual equipment is standard in most teaching venues, and students have access to computer labs for individual study purposes.

Course structure

See the University’s Rules Relating to Awards, in conjunction with the Specific Award Rules listed below.

Course requirements

To be eligible for the award of Bachelor of Business in Convention and Event Management, a candidate shall successfully complete twenty-four (24) units (288 credit points) comprising:
1. all units listed in Part A (First year core units);
2. all units listed in Part B (Second and Third year core units); and
3. eight (8) units from Part C; or
4. six (6) units from Part C and two (2) elective units from the University-wide offerings.
To be eligible for the award of Associate Degree of Business in Convention and Event Management a candidate shall successfully complete sixteen (16) units (192 credit points) comprising:
1. all units listed in Part A; and
2. eight (8) units from either Part B and/or Part C.
A candidate who, while enrolled in the Bachelor of Business in Convention and Event Management, may elect to be awarded the Associate Degree of Business in Convention and Event Management following withdrawal from the Bachelor Degree.

Schedule of units

Title

Level of learning

Note

Part A

First Year Core Units

COM00207 - Communication in Organisations

Introductory

SOY00411 - Tourism Theories and Practices

Introductory

LAW00150 - Introduction to Business Law

Introductory

MNG10247 - Managing Organisations

Introductory

MNG00441 - Hospitality Services Management

Introductory

MKT00075 - Marketing Principles

Introductory

ACC10707 - Accounting and Finance for Business

Introductory

ECO10250 - Economics for Decision Making

Introductory

Part B

2nd and 3rd Year Core Units

MNG10714 - The Human Resource Management Expert Practitioner

Intermediate

MNG10476 - Professional Development for the Workplace

Intermediate

MNG00114 - Competitive Strategy

Advanced

MNG10720 - Research for Business and Tourism

Advanced

MNG73005 - Internship A

Advanced

Note 1

MNG73006 - Internship B

Advanced

Note 1

Part C

	Title	Level of learning	Note
Complete the following four (4) units:
	MKT01420 - Convention and Exhibition Planning	Intermediate
	MNG00421 - Festival and Special Events Planning	Intermediate
	MNG10226 - Event Operations Management	Intermediate
	MNG10228 - Production Management for Conventions and Events	Intermediate
Choose four (4) from the following:
	MKT00128 - Tourism and Hospitality Sales and Promotion	Intermediate
	SCI00419 - Food and Beverage Management	Intermediate
	MNG10696 - International Tourism Destinations	Intermediate
	MNG01222 - Facility and Risk Management for Hospitality Operations	Intermediate
	ISY10058 - Electronic Commerce Systems	Intermediate
	MNG00314 - Entrepreneurship and Innovation	Advanced
	EXE1051-8 Business and Tourism International Exchange I-VIII		Note 2

Course progressions

Students should use course progression information to select units specific to their course and enrol in these units using My Enrolment

Session 1 commencement progression

	Title	Level of learning	Note
Year 1, Session 1
Part-time students should select two units for Year 1, Session 1 and the remaining two units for Year 2, Session 1
	COM00207 - Communication in Organisations	Introductory
	SOY00411 - Tourism Theories and Practices	Introductory
	MNG10247 - Managing Organisations	Introductory
	LAW00150 - Introduction to Business Law	Introductory
Year 1, Session 2
Part-time students should select two units for Year 1, Session 2 and the remaining two units for Year 2, Session 2
	ACC10707 - Accounting and Finance for Business	Introductory
	MKT00075 - Marketing Principles	Introductory
	MNG00441 - Hospitality Services Management	Introductory
	ECO10250 - Economics for Decision Making	Introductory
Year 2, Session 1
	MNG10714 - The Human Resource Management Expert Practitioner	Intermediate
	MKT01420 - Convention and Exhibition Planning	Intermediate
	MNG00421 - Festival and Special Events Planning	Intermediate
1st unit from: Part C
Year 2, Session 2
	MNG10226 - Event Operations Management	Intermediate
	MNG10228 - Production Management for Conventions and Events	Intermediate
	MNG10476 - Professional Development for the Workplace	Intermediate
	2nd unit from: Part C
Year 3, Session 1
	MNG00114 - Competitive Strategy	Advanced
	MNG10720 - Research for Business and Tourism	Advanced
	3rd unit from: Part C
	4th unit from:Part C
Year 3, Session 2
	MNG73005 - Internship A	Advanced	Note 1
	MNG73006 - Internship B	Advanced	Note 1

Session 2 commencement progression

	Title	Level of learning	Note
Year 1, Session 2
	ACC10707 - Accounting and Finance for Business	Introductory
	MNG00441 - Hospitality Services Management	Introductory
	MKT00075 - Marketing Principles	Introductory
	ECO10250 - Economics for Decision Making	Introductory
Year 2, Session 1
	COM00207 - Communication in Organisations	Introductory
	SOY00411 - Tourism Theories and Practices	Introductory
	LAW00150 - Introduction to Business Law	Introductory
	MNG10247 - Managing Organisations	Introductory
Year 2, Session 2
	MNG10476 - Professional Development for the Workplace	Intermediate
	MNG10226 - Event Operations Management	Intermediate
	MNG10228 - Production Management for Conventions and Events	Intermediate
	1 unit from Part C
Year 3, Session 1
	MNG00114 - Competitive Strategy	Advanced
	MNG10720 - Research for Business and Tourism	Advanced
	MKT01420 - Convention and Exhibition Planning	Intermediate
	MNG00421 - Festival and Special Events Planning	Intermediate
Year 3, Session 2
	MNG10714 - The Human Resource Management Expert Practitioner	Intermediate
	1 unit from Part C
	1 unit from Part C
	1 unit from Part C
Year 4, Session 1
	MNG73005 - Internship A	Advanced	Note 1
	MNG73006 - Internship B	Advanced	Note 1

Notes

Note 1:	Internship A and Internship B are both double-weighted units that are usually completed over a 14-week (450 hours) period after the completion of a minimum of 16 units including the Professional Development for the Workplace unit (MNG10476). All internship placements must be approved by the Work Integrated Learning Coordinator, prior to commencement.
Note 2:	These units allow students to undertake an international exchange usually in their 2nd year of study. Interested students must seek advice on how exchange units may correspond to their course structure before applying through the International Office.

Unit groups

Part C

	Title	Level of learning	Note
Complete the following four (4) units:
	MKT01420 - Convention and Exhibition Planning	Intermediate
	MNG00421 - Festival and Special Events Planning	Intermediate
	MNG10226 - Event Operations Management	Intermediate
	MNG10228 - Production Management for Conventions and Events	Intermediate
Choose four (4) from the following:
	MKT00128 - Tourism and Hospitality Sales and Promotion	Intermediate
	SCI00419 - Food and Beverage Management	Intermediate
	MNG10696 - International Tourism Destinations	Intermediate
	MNG01222 - Facility and Risk Management for Hospitality Operations	Intermediate
	ISY10058 - Electronic Commerce Systems	Intermediate
	MNG00314 - Entrepreneurship and Innovation	Advanced
	EXE1051-8 Business and Tourism International Exchange I-VIII		Note 2

This course is available to:

Australian/Domestic students

Where and when do you want to study?

Gold Coast

Online

International students studying in Australia

Notice

The information on this page may be subject to change over time. Please check this web page again before acting and see our disclaimer

From the 1st of June, 2017, the term 'Distance Education' has been replaced with 'Online'