Bachelor of Business in Convention and Event Management

2020 course information for Domestic Students
2020 course information for International Students

updated 8:11 PM on Fri, 16 April

Domestic snapshot

International snapshot

IELTS
View full English language requirements
ATAR/OP
N/A
Duration
3 years full-time; 6 years part-time
3 years full-time; 6 years part-time
Location
Gold Coast, Online
Gold Coast
Start date
March, July, November
February, June, October
Course code
3007130
Course abbreviation
BBusConv&EventMgt
Credit points
288
Equivalent units
24
CRICOS
View in availability and fee details
Fees
Commonwealth supported
Fees
View in availability and fee details

Please note, some locations may not have all intake periods available. See the full availability details for further information.

Course overview

If you love the challenge of complex logistics and the buzz of bringing creative ideas to life, convention and event management offers a range of exciting careers.

This course thoroughly prepares you for roles in this dynamic industry. You'll study planning, marketing and management strategies, developing the skills you’ll need to organise and run corporate events, conventions, meetings, festivals, music performances and many other events.

With our close ties to the tourism, hospitality and events industries, you’ll also complete a 14-week internship that will provide invaluable experience for a career in Australia and abroad.

Graduates undertake a variety of professional positions such as event planning, conference organisation, concert production, festival direction, talent management, and sponsorship coordination.

If you love the challenge of complex logistics and the buzz of bringing creative ideas to life, convention and event management offers a range of exciting careers.

This course thoroughly prepares you for roles in this dynamic industry. You'll study planning, marketing and management strategies, developing the skills you’ll need to organise and run corporate events, conventions, meetings, festivals, music performances and many other events.

With our close ties to the tourism, hospitality and events industries, you’ll also complete a 14-week internship that will provide invaluable experience for a career in Australia and abroad.

Graduates undertake a variety of professional positions such as event planning, conference organisation, concert production, festival direction, talent management, and sponsorship coordination.

Current Southern Cross students – to access your official course details for the year you started your degree, please visit the handbook.

Entry requirements

See the University’s Rules Relating to Awards, in conjunction with the Specific Award Rules listed below.

CountryScore
Austria AMC3.5
Bangladesh HSC3.4
Brazil SSLC7.9
Canada High School OSSD49
Chile PSU6.1, overall 600/649
China Gao Kao441
Colombia CB (NAT)75, overall 300/349
Denmark USSLE6
France FB11
German Abitur4.2
Hong Kong HKDSE13
India Higher Secondary School Certificate (best 4)7.5, 65%
Indonesia SMA8
International Baccalaureate24
Japan USSLC3.8
Korea, Republic of, CSAT3.8
Malaysia ICSSUEC68
Malaysia STPM4
Nepal Higher Secondary Education Certificate68
Nepal Proficiency Certificate80
Norway GPA1.3
Pakistan HSSC30
Papua New Guinea HSC (best 5)3.7
Peru OCSE16.3
Phillipines NSAT87
Russia FCCSE4.2
Saudi Arabia MESSLC80
Singapore SCGCE15
Spain SSSD7.9
Spain SUOY4.7
Sri Lanka GCE4
Sweden SSLC1.7
Taiwan GSAT51
Thailand CSE45, GPA 1.8
Turkey HSD3.8
UK Board GCE A Levels12.5
USA SAT & ACTSAT 1370, ACT 19
Vietnam (in 4 subjects)7.5 Average

Language requirements

English language requirements apply to International applicants and other applicants whose previous study was undertaken in a language other than English. The minimum English language requirements for such applicants for entry to this course are as follows

CategoryScore
Overall6.0
Listeningminimum 5.5
Readingminimum 5.5
Speakingminimum 5.5
Writingminimum 5.5

About the course

While the course has no majors, students study areas including festival and special events planning; event operations management; facility and risk management; production planning and management; and convention and exhibition planning. The course has a strong focus on the convention, conferencing and event industries.

Domestic students

LocationSession
Gold Coast1, 2, 3
Online1, 2, 3

International students

LocationSessionAnnual FeesCRICOS
Gold Coast1, 2, 3$26,800 ($3,350 per unit)082689E
 Notice

Tuition fees are in Australian dollars, and are subject to change, including annual increases over the duration of a course. Annual tuition fee is based on completing 8 units per year. In addition students are required to pay OSHC for the duration of their visa in advance. Non-tuition fee covers textbooks, stationery and excursions.

How to apply

Where and when do you want to study?

Applications for this course are made directly to Southern Cross University via our online application service.

Applications are not available for 2020. Please select a different year above or see Course Options for courses currently offered.

View domestic application details View international application details

Why choose SCU?

Excellence in research

Outstanding ratings of 'at world standard' or above in 23 research fields.

Excellence in Research Australia (ERA) 2018

Top 200 Young Universities

Only 25 years young and ranked in the top 200 universities in the world.

Times Higher Education Young University Rankings 2020

Outstanding student support

5-Star Student Support across undergraduate and postgraduate studies

Good Universities Guide 2021

Learning outcomes

Course Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a course. These outcomes are aligned with the graduate attributes.

Course Learning Outcome

Make decisions and exercise judgement in relation to business event and special event management

Review, critically analyse, consolidate and synthesise knowledge in convention and event management

Demonstrate creative, strategic and critical thinking with highly developed problem-solving skills

Demonstrate an understanding of ethical standards and professionalism

Evaluate issues with reference to sound ethical framework/s and sustainable practices

Act with integrity and responsibility in professional practice

Demonstrate substantial knowledge business event and special event management within both local and international contexts

Have a deep understanding of those skills relevant to working and managing in convention and event settings

Demonstrate independent learning skills, reflection in practice, and information literacy skills for lifelong learning

Demonstrate initiative and judgement in planning and decision making in professional practice and/or scholarship

Communicate clearly, coherently and effectively, and be self-aware and empathetic

Demonstrate understanding of team dynamics and the ability to be effective team members

Demonstrate sensitivity and respect for cultural diversity and the relationship between people in a range of professional and community contexts

Demonstrate awareness of the cultural, environmental and economic impacts of business event and special event management


Assessment methods

Students are assessed in each unit on the basis of written and/or oral assignments. These may include researched essays, reports, presentations, case studies, portfolios, tests and exams, as well as more interactive assessments such as blogs, wikis, online discussion boards and multi-media presentations. Students may also be asked to participate in group work as well as individual assignments. The weighting of assessment marks between assignments and examinations varies.

Teaching methods

On-campus students experience a variety of teaching approaches including lectures, tutorials, online activities and video-linked or podcast virtual classes. The method of teaching may vary from unit to unit.

Our online study option is highly interactive and strives to promote collaboration and a sense of community. Students may receive a combination of podcast or video-linked lectures, electronic study materials, workshops, online discussion forums and virtual classes. The method of teaching may vary from unit to unit.

Career opportunities

Professional positions in conference organisation, trade fair and exhibition development, event or destination marketing, corporate meeting planning, event and concert production, festival direction, event planning, and/or sponsorship coordination.

Professional placement

An internship program, which counts as four core units of the degree, provides students with a block of practical workplace experience during their final study session in a hospitality, event or tourism organisation in Australia or overseas. 

Ask a question

Domestic future
students

Call 1800 626 481 during business hours.

International future
students

Call +61 2 6620 3876 during business hours.

Current
students

Email: enquiry@scu.edu.au
Call 1800 005 687 during business hours.


Course requirements

  1. To be eligible for the award of Bachelor of Business in Convention and Event Management, a candidate shall successfully complete twenty-four (24) units (288 credit points) comprising:
    1. all units listed in Part A (First year core units);
    2. all units listed in Part B (Second and Third year core units); and
    3. eight (8) units from Part C; or
    4. six (6) units from Part C and two (2) elective units from the University-wide offerings.
  2. To be eligible for the award of Associate Degree of Business in Convention and Event Management a candidate shall successfully complete sixteen (16) units (192 credit points) comprising:
    1. all units listed in Part A; and
    2. eight (8) units from either Part B and/or Part C.
  3. A candidate who, while enrolled in the Bachelor of Business in Convention and Event Management, may elect to be awarded the Associate Degree of Business in Convention and Event Management following withdrawal from the Bachelor Degree.

Course structure


Schedule of units

TitleLevel of learningNote

Part A

First Year Core Units

COM00207 -  Communication in OrganisationsIntroductory
SOY00411 -  Tourism Theories and PracticesIntroductory
LAW00150 -  Introduction to Business LawIntroductory
MNG10247 -  Managing OrganisationsIntroductory
MNG00441 -  Hospitality Services ManagementIntroductory
MKT00075 -  Marketing PrinciplesIntroductory
ACC10707 -  Accounting and Finance for BusinessIntroductory
ECO10250 -  Economics for Decision MakingIntroductory

Part B

2nd and 3rd Year Core Units

MNG10714 -  The Human Resource Management Expert PractitionerIntermediate
MNG10476 -  Professional Development for the WorkplaceIntermediate
MNG00114 -  Competitive StrategyAdvanced
MNG10720 -  Research for Business and TourismAdvanced
MNG73005 -  Internship AAdvanced Note 1
MNG73006 -  Internship BAdvanced Note 1

Part C



Course progressions

Students should use course progression information to select units specific to their course and enrol in these units using My Enrolment

TitleLevel of learningNote
Year 1, Session 1
Part-time students should select two units for Year 1, Session 1 and the remaining two units for Year 2, Session 1
COM00207 -  Communication in OrganisationsIntroductory
SOY00411 -  Tourism Theories and PracticesIntroductory
MNG10247 -  Managing OrganisationsIntroductory
LAW00150 -  Introduction to Business LawIntroductory
Year 1, Session 2
Part-time students should select two units for Year 1, Session 2 and the remaining two units for Year 2, Session 2
ACC10707 -  Accounting and Finance for BusinessIntroductory
MKT00075 -  Marketing PrinciplesIntroductory
MNG00441 -  Hospitality Services ManagementIntroductory
ECO10250 -  Economics for Decision MakingIntroductory
Year 2, Session 1
MNG10714 -  The Human Resource Management Expert PractitionerIntermediate
MKT01420 -  Convention and Exhibition PlanningIntermediate
MNG00421 -  Festival and Special Events PlanningIntermediate
1st unit from: Part C
Year 2, Session 2
MNG10226 -  Event Operations ManagementIntermediate
MNG10228 -  Production Management for Conventions and EventsIntermediate
MNG10476 -  Professional Development for the WorkplaceIntermediate
2nd unit from: Part C
Year 3, Session 1
MNG00114 -  Competitive StrategyAdvanced
MNG10720 -  Research for Business and TourismAdvanced
3rd unit from: Part C
4th unit from:Part C
Year 3, Session 2
MNG73005 -  Internship AAdvanced Note 1
MNG73006 -  Internship BAdvanced Note 1


Notes

Note 1: MNG73005 - Internship A and MNG73006 - Internship B are both double-weighted units that are usually completed over a 14-week (450 hours) period after the completion of a minimum of 16 units including MNG10476 - Professional Development for the Workplace. All internship placements must be approved by the Work Integrated Learning Coordinator, prior to commencement.
Note 2: These units allow students to undertake an international exchange usually in their 2nd year of study. Interested students must seek advice on how exchange units may correspond to their course structure before applying through the International Office.

Unit groups

Related courses