Dr Simon Wilde is a lecturer with the School of Business and Tourism, based at the University's Gold Coast Campus. In addition to his doctoral studies, which investigated destination competitiveness in a regional Australian context, Simon's broader research focus is in the areas of digital marketing and SME marketing issues.
Marketing; Digital Marketing; SMEs.
I am focused on supervising students with a focus on digital marketing.
I teach a variety of undergraduate and postgraduate units within the School of Business and Tourism, including Marketing, Entrepreneurship and Innovation, and Competitive Strategy.